The Challenge: A Dealer Network Ready for an Upgrade

Like many manufacturers operating through nationwide or global dealer channels, JK Fenner faced several operational hurdles. Manual workflows slowed down order processing and created bottlenecks that limited visibility across sales, inventory, and after-sales processes. Dealers lacked a unified digital platform to check stock, track shipments, or raise service requests, resulting in friction that affected both speed and satisfaction. Read here.

These issues are common for manufacturers that rely on varied dealer ecosystems, especially those aiming to scale efficiently while maintaining strong partner relationships.

The Solution: A Connected Dealer Management System Built on Microsoft

To bring everything together, JK Fenner partnered with Intech Systems to implement a comprehensive Dealer Management System powered by Microsoft Dynamics 365 and the Microsoft Power Platform.

This modern, mobile friendly solution brought multiple capabilities into a single connected experience, including dealer onboarding, order management, inventory visibility, after sales service and incentive lookups. Power BI delivered real time analytics, helping internal teams and channel partners make faster and more informed decisions. Today, the system supports over one thousand dealers and has processed more than one hundred thousand orders.

The platform offers dealers end to end visibility, from stock checks and order placement to shipment tracking and invoice access. For internal teams, automation has significantly reduced manual work, improved accuracy, and created the foundation for smarter, data driven operations.

The Impact: A Stronger, More Transparent Dealer Ecosystem

The shift to a unified DMS has transformed how JK Fenner interacts with its dealer network. Order processing speeds have improved, visibility has increased across departments, and both dealers and employees benefit from streamlined workflows. The company has also strengthened its after sales operations with simpler service request management and real time status tracking. Read here

Future enhancements include deeper integration with RFQ systems, Salesforce automation and conversational AI to make interactions even more intuitive. With these plans in motion, JK Fenner is building a connected and intelligent dealer ecosystem designed to scale globally.

Why This Matters for Manufacturers Everywhere

Manufacturers across industries are increasingly realizing that dealer and distributor management is core to business growth. Whether you work with a few hundred dealers or a few thousand, the challenges JK Fenner overcame are widely shared across the manufacturing world.

Better visibility, simpler processes, mobile first dealer interactions and integrated analytics are no longer optional. They are essential for achieving operational efficiency and delivering consistent customer experiences.

Explore the Full Story or Talk to Us

If you want to see how JK Fenner achieved this transformation, you can explore the complete case study on Microsoft’s website – Click here.

If you are a manufacturing leader looking to modernize dealer or distributor operations, Intech Systems can help.

Get a personalized 1 to 1 DMS consultation with our experts and discover what a connected dealer ecosystem can look like for your business.